A World Brand Is Born From Gaziantep
Meridyen Gıda, which started exporting with the production of non-alcoholic carbonated beverages and energy drinks in the Gaziantep Organized Industrial Zone in 2007 and reached an important network in the world market in a short time, broke new ground in Turkey with the privileged method it applied in the Just Coffee and Dark Cafe brands, which it brought together with the consumers in the past days. .
Meridyen Gıda Chairman of the Board of Directors Fikret Yıldız talked about the brands that stand out with their exports to more than 50 countries in 5 continents and the secret of the success achieved for İPEKYOLU PERDER readers. Meridyen Gıda, which started production in the Gaziantep Organized Industrial Zone in 2007, managed to become a world brand in a short time with its non-alcoholic beverage exports to more than 50 countries in 5 continents.
Meridyen Gıda, which has an important place in the world market with more than 20 types of non-alcoholic and carbonated beverages, especially Just Power, Dark Blue energy drinks and Nido carbonated drinks, broke new ground last month that excited the consumers. The company started to offer new products for both domestic and foreign markets with the exclusive cold coffee produced under the Just Coffee and Dark Cafe brands. Meridyen Gıda Chairman of the Board of Directors Fikret Yıldız said that Meridyen Gıda, known for its export-oriented production in the foreign market since 2007, has brought together valuable beverage brands to the consumers in the domestic market in recent years.
Just Coffee, Name of Naturalness in Cold Coffee
Meridyen Gıda has made an assertive entry into the sector with its hundred percent natural, cold coffee brands that it has recently introduced to the market. The cold coffees produced with all natural milk and coffee without using any additives aroused great excitement in the consumers. It is considered that natural cold coffees will become the sought-after product of beverage aisles in the coming days.
Fikret Yıldız said, “Our cold coffee, which we produce under the brand of Just Coffee, is a beverage produced entirely from natural milk and coffee. We succeeded in breaking a new ground in Turkey with Ice Coffee, which consists of natural ingredients. Our cold coffee, Just Coffee and Dark Cafe, which we produce without using aroma, preservatives and additives and bring them to the consumer, has already become a beverage brand that has shown great interest to be placed on the shelves of local and national market chains, both in the domestic market and abroad. As in our other brands, we prioritized human health while producing Just Coffee and Dark Cafe brands. Every product we produce stands out with its consumer-friendly features.
Intense Interest in the Domestic Market
Pointing out that they export more than 20 beverage brands produced under Meridyen Gıda to many countries in Europe, America, Asia and South America, especially in the Middle East, Fikret Yıldız said, “We have a very important market network abroad. In 12 years, we have created a chain of brands exporting to all over the world. In the coming years, we aim to further expand our existing overseas market network.”
Stating that in the previous years, they only produced for the foreign market, Yıldız said that in the last 3 years, they have met with the local consumers in the domestic market with their elite and rich beverage brands.
Fikret Yıldız said, “We also carry out important and self-sacrificing works for the domestic market. We aim for a permanent and stable growth in the domestic market with our dealerships in 81 provinces in our seven regions.”
Our Quality and Food Safety Policy
Meridian Food; produces non-alcoholic carbonated drinks, energy drinks and cold coffee drinks, and sells them nationally and internationally; is a company that carries out its design, R&D, production, storage, sales and distribution activities in accordance with Food Safety Management Systems.
Meridyen Gıda aims to continuously improve operating conditions by placing food safety and human health issues at the center of its production strategy. By maintaining a management approach that adapts the principle of customer focus to all its processes, it sets quantitative, realistic and achievable targets and ensures that all stakeholders reach these targets.
In addition, it has become an important actor in the global market by maintaining and developing its innovative and value-added product range by constantly complying with regulations, legal requirements and standard requirements, and it is in continuous development. We undertake to implement our Food Safety Policy, which was prepared in the light of these goals and purposes, in all circumstances.